THE NO. 2 EYEWEAR—EYEWEAR DESIGN

THE NO. 2 EYEWEAR—EYEWEAR DESIGN

THE NO. 2 EYEWEAR—EYEWEAR DESIGN

The eyewear market has long suffered from a one-size-fits-all approach, leaving many users struggling with ill-fitting frames that slide down their noses, cause pinching behind the ears, or simply fail to deliver all-day comfort. My goal with The No. 2 Eyewear was to address these pain points directly by creating a truly customizable, user-centered solution.

The eyewear market has long suffered from a one-size-fits-all approach, leaving many users struggling with ill-fitting frames that slide down their noses, cause pinching behind the ears, or simply fail to deliver all-day comfort. My goal with The No. 2 Eyewear was to address these pain points directly by creating a truly customizable, user-centered solution.

Role

Founder / Creative Director

Role

Founder / Creative Director

Responsibilities

  • Research & Insights

  • Eyewear Design

Responsibilities

  • Research & Insights

  • Eyewear Design

USER PROBLEMS

USER PROBLEMS

USER PROBLEMS

Frames slide down the nose.

Frames slide down the nose.

Heavy frames create pressure on the nose.

Heavy frames create pressure on the nose.

Pinching behind the ears.

Pinching behind the ears.

Poor fit causes discomfort and headaches.

Poor fit causes discomfort and headaches.

Frames are easily broken.

Frames are easily broken.

Frames require frequent repairs.

Frames require frequent repairs.

CREATIVE PROCESS

CREATIVE PROCESS

CREATIVE PROCESS

Research

Performed market research and a competitor audit to understand the current positioning of eyewear brands and identify a strategic niche for The No. 2 Eyewear.

Research

Performed market research and a competitor audit to understand the current positioning of eyewear brands and identify a strategic niche for The No. 2 Eyewear.

Prototyping

The original concept featured adjustable components for the nose bridge, frame length, and temple arms, but testing revealed structural weaknesses, leading us to adopt a modular design for enhanced durability.

The original concept featured adjustable components for the nose bridge, frame length, and temple arms, but testing revealed structural weaknesses, leading us to adopt a modular design for enhanced durability.

Rather than abandoning the initial concept of adjustable eyewear, we pivoted by developing a measurement kit to accurately capture face width, nose bridge width, and temple length, supporting the user research and testing process.

Rather than abandoning the initial concept of adjustable eyewear, we pivoted by developing a measurement kit to accurately capture face width, nose bridge width, and temple length, supporting the user research and testing process.

Prototyped multiple modular sizes and hinge designs to ensure both a comfortable fit across diverse facial features and enhanced structural durability.

Prototyped multiple modular sizes and hinge designs to ensure both a comfortable fit across diverse facial features and enhanced structural durability.

User Testing

Conducted in-person testing with a diverse group to gather feedback on fit, comfort, and functionality across different facial features, ethnicities, and genders.

User Testing

Conducted in-person testing with a diverse group to gather feedback on fit, comfort, and functionality across different facial features, ethnicities, and genders.

SOLUTIONS

SOLUTIONS

SOLUTIONS

Lightweight Design

Ultra-thin 0.5 mm Japanese stainless steel (thinner than a credit card).

Ultra-thin 0.5 mm Japanese stainless steel (thinner than a credit card).

Weighs only 0.7 oz (equivalent to 7 pennies), making it 2–3 times lighter than standard glasses.

Weighs only 0.7 oz (equivalent to 7 pennies), making it 2–3 times lighter than standard glasses.

Optimized Fit & Comfort

Modular sizing enhances adaptability.

Modular sizing enhances adaptability.

Saw-shaped temple arm tips allow for adjustable ear distances: 130-140mm (short) and 140-150mm (long).

Saw-shaped temple arm tips allow for adjustable ear distances: 130-140mm (short) and 140-150mm (long).

The flexible, easy-to-adjust design ensures a comfortable, customizable fit across diverse facial features.

The flexible, easy-to-adjust design ensures a comfortable, customizable fit across diverse facial features.

Zero-Screw Design

Zero-screw hinge prevents loosening and missing parts, reducing the need for frequent repairs.

Zero-Screw Design

Zero-screw hinge prevents loosening and missing parts, reducing the need for frequent repairs.

Minimalist Design. Maximum Durability

Barrel-free, joint-free construction reduces breakage and enhances durability.

Barrel-free, joint-free construction reduces breakage and enhances durability.

Flexible material withstands high pressure.

Flexible material withstands high pressure.

FINAL PRODUCT

FINAL PRODUCT

FINAL PRODUCT

IMPACTS

IMPACTS

IMPACTS

7 International Design Awards

  • 2021 Good Design Awards — Winner
  • 2021 International Design Awards (IDA), Accessory — Gold
  • 2021 A’ Design Award, Jewelry, Eyewear, and Watch Design — Silver
  • 2021 Muse Design Awards, Fashion Design, Eyewear — Gold
  • 2021 AC Design Excellence Awards, Tech & Innovation — Winner
  • 2021 NY NOW Accent on Design — Winner
  • 2021 London International Creative Competition — Official Selection

7 International Design Awards

  • 2021 Good Design Awards — Winner

  • 2021 International Design Awards (IDA), Accessory — Gold

  • 2021 A’ Design Award, Jewelry, Eyewear, and Watch Design — Silver

  • 2021 Muse Design Awards, Fashion Design, Eyewear — Gold

  • 2021 AC Design Excellence Awards, Tech & Innovation — Winner

  • 2021 NY NOW Accent on Design — Winner

  • 2021 London International Creative Competition — Official Selection

Publication

Highlighted in Rotate, a book on innovative women entrepreneurs, with a chapter focused on human-centered design.

Publication

Highlighted in Rotate, a book on innovative women entrepreneurs, with a chapter focused on human-centered design.

Press

Featured in WWD, Vision Monday, Accessories Council Magazine, and Shoutout LA.

Press

Featured in WWD, Vision Monday, Accessories Council Magazine, and Shoutout LA.

Fashion Show

Showcased at Taipei Fashion Week 2022 in collaboration with Wangliling.

Fashion Show

Showcased at Taipei Fashion Week 2022 in collaboration with Wangliling.